It Ends with Us: The Extraordinary Official Floral Installation

During the theatrical release of It Ends with Us, the Capital will host a large installation made up of thousands of flowers: the structure will be set up in the pedestrian area of Pigneto and will be open to the public on Friday, August 9, starting at 6 PM until late at night. Passersby will receive a flower from the installation as a symbol of the possibility to face together, with kindness and determination, situations of distress and oppression. It Ends with Us is indeed the story of Lily (Blake Lively) who leaves a small town to move to Boston and pursue her dream of opening a flower shop. After overcoming a troubled childhood, Lily discovers a determination and strength that allow her to face the many difficulties in her path. Each flower will be placed in the exclusive box dedicated to the film based on the bestselling novel by Colleen Hoover.

It Ends with Us is the new Sony Pictures film directed and starring Justin Baldoni (Jane The Virgin, Five Feet Apart), with a screenplay by Christy Hall. In the cast, alongside lead Blake Lively and Justin Baldoni, are Jenny Slate (Everything Everywhere All at Once), Brandon Sklenar (1923), Isabela Ferrer (Fire Burning), Amy Morton (Chicago P.D.), Hasan Minhaj (Home Economics), Alex Neustaedter (American Rust) and Kevin McKidd (Grey’s Anatomy). The film will be in Italian theaters starting Wednesday, August 21, produced by Sony Pictures and distributed by Eagle Pictures.